Configure tracker purposes

Access Type: Compliance Report - Editor

By configuring purposes for trackers found your organization can quickly understand the reason a particular tracker is needed on a domain.Once configured, the compliance report and cookie policy for the domain will indicate the purposes that have been mapped to the tracker.

In this article, we will cover how to assign/modify the purposes associated with a tracker found in the compliance report for a domain.

Click Compliance Report on the right-hand panel and select the ellipsis inline with a domain on the subsequent page.

Click Manage tracker policy from the drop-down menu.

Select a tracker(s) on the list and click Assign purpose / Modify purpose.

The list of trackers are derived from the latest compliance report generated for the domain.

Use the provided field to select purpose(s) that should be assigned to the tracker. Click Save when finished.

Purposes that can be assigned to a tracker are populated from the IAB purposes and custom purposes lists in your organization's data manager.

The selected purposes will be assigned to the tracker.