Configure tracker exemption

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A tracker exemption is a setting within your organization's compliance report for a domain that designates a tracker as consent-exempt (i.e. the tracker does not require consent). Once configured, the compliance report and cookie policy for the domain will indicate that the tracker is consent-exempt.

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For the cookie policy, the tracker will also include the configured reason and description for the exemption.

In this article, we will cover how to configure a tracker exemption for a tracker found in the compliance report for a domain.

Click Compliance Report on the right-hand panel and select the ellipsis inline with a domain on the subsequent page.

Click Manage tracker policy from the drop-down menu.

Select a tracker(s) on the list.

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The list of trackers are derived from the latest compliance report generated for the domain.

Click Exempt tracker or Modify exemption.

Use the provided field to select an exemption category and select Save when finished. The following exemption categories are available to select:

  • User choice storage

  • Authentication

  • Shopping basket storage

  • Personalization

  • Load balancing

  • Audience measurement

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The exemption categories (and their accompanying descriptions) are supplied by Didomi.

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