Didomi glossary
In this article, we provide an overview of common terminology and phrases that you may encounter while configuring your Didomi account.
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Configuration tree
Data structure that defines the relationship between preference(s) and for which purpose(s) your organization is performing the collection (e.g. a purpose specified for marketing communication may have a preference about whether the end-user prefers phone, email, or text)
Consent notice
Visual component (banner or widget) deployed on website or app to request and manage cookie consent.
Cookies
A text file dropped onto your computer by a server (for instance the one hosting your website). Cookies allow websites to keep user data. See: Technical cookies/ Essential cookies and Third-party cookies
Data Subject Access Request (DSAR) widgets
Front-end interface deployed on websites or apps to submit end-user rights requests.
Preference
Enables your organization to collect an end-user's intentions, motivations, and interests (e.g. frequency of marketing communications). They are stored within the Preference library and can be assigned to one or more purposes in your configuration tree.
Preference library
A collection of preferences configured by your organization.
Preference Management Platform (PMP) widgets
Front-end interface deployed on websites or apps to manage end-user marketing preferences. The widgets can be configured using the following formats: single purpose, multi purpose, or preference center. Click here for more information.
Tags
A code snippet which is executed on your website by a third party. Most tags are meant to send information from your website to a third-party in order for the third party to drop cookies and process data (e.g. audience measurement, retargeting, etc...).
Technical cookies / Essential cookies
Cookies that are necessary for the proper functioning of your website. For instance, they are required to save a shopping cart, remember a website language, memorize the connection credentials, memorize the preferences for privacy, etc... It can also be statistics and audience measurements to determine the number of visitors on your website, to know which sections are visited, etc...
Third-party cookies
Cookies that are dropped by your organization's vendors. The site administrator does not have any authority over these cookies since they are managed by other companies. The only person who can read or modify the cookies' information is the organization that issues them.
Widgets
Front-end interface deployed on websites or apps to manage preferences, or submit rights requests. See: DSAR widgets and PMP widgets
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