> For the complete documentation index, see [llms.txt](https://docs.didomi.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.didomi.io/preference-management-platform-pmp/introduction.md).
# Introduction
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**Premium Feature**: Preference Management Platform
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The Didomi Preference Management Platform (PMP) enables your organization to collect first-day data to build a thorough and centralized understanding of your end-user's choices and disseminate that information across your tech stack to create a better and more personalized marketing campaign.
Generally, the PMP solution is configured by performing the following:
1. Create distinct preferences within the preferences library
2. Define relationship between different purposes and the data collected through the preferences in your organization's PMP configuration tree
3. Configure a preferences widget using the preferences (and their associated purposes)
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