# Sendinblue
Didomi offers you to integrate Sendinblue. This integration allows you to synchronize your users' preferences with your Sendinblue contacts. The integration of Didomi and Sendinblue provides you with:
* An easy and smooth integration
* An autosynchronization of preferences and contacts
* A flexible contact creation
### Use Cases
* **Maximise Targeted Marketing performance:** use the data collected through the PMP to reach out to the right audience, in the preferred channel with the right content to enhance the targeted marketing performance.
* **Personalized User Experience:** provide users with a good experience to gain trust and then (up)sell more.
### **Integrate Didomi preferences with your Sendinblue contacts**
{% hint style="info" %}
You must have a Didomi account and be a Sendinblue customer.
{% endhint %}
To integrate Sendinblue with Didomi's PMP, you must first manage your Sendinblue contact attributes, then send us the API key, as follows:
1. Go to your Sendinblue account.
2. Click on the **Contacts** tab. You can find here all your existing contacts.
3. Click on the **Settings** tab, on the left menu.
4. Update your contact attributes.\
**Now, you need to retrieve your Sendinblue API key.**
5. On Sendinblue, go to **My Profile.**
6. Click on the **SMTP & API** tab, on the left menu.
7. Click on **CREATE A NEW API KEY.**
8. Name your **API Key.**
9. Click on **Generate**.
10. Copy your new API Key.
11. Send your API Key to Didomi's support team to enable the integration.
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