U.S. National Privacy Section
Note: The National Privacy section of the GPP String (gppString) should only be used by organizations that are signatories of the Multi-State Privacy Agreement (MSPA)
The National privacy section will be set in the gppString for the end-user if your organization has set the national section explicitly for a U.S. State regulation or as a default if a U.S. State privacy section is currently not supported.
Section ID
7
The US National Section is registered as Section ID 7 under the GPP.
API prefix
usnat
The National privacy section is registered with API prefix usnat.
U.S. National Privacy Section Identifiers
The U.S. National privacy section in the __gpp function of the IAB Global Privacy Protocol (GPP) API is identified using two identifiers: section ID and API prefix. Refer to the table below to learn more about these identifiers:
Section ID
Integer
Canonical identifier assigned to each section in the GPP specification and used by header to encode which sections are present.
API Prefix
String
Human-readable identiffier assigned to each section in the GPP specification and used to retrieve and parse the section via API.
Section encoding
The table below details the various fields of the U.S. National Privacy section.
Version
Integer
The version of the U.S. National Privacy Section used to encode the string.
SharingNotice
Integer
Notice of the Sharing of the Consumer's Personal Data with Third Parties.
0 Not applicable.
1 Yes, notice was provided.
2 No, notice was not provided.
SaleOptOutNotice
Integer
Notice of the Opportunity to Opt Out of the Sales of the Consumer's Personal Data.
0 Not applicable.
1 Yes, notice was provided.
2 No, notice was not provided.
SharingOptOutNotice
Integer
Notice of the Opportunity to Opt Out of the Sharing of the Consumer's Personal Data.
0 Not applicable.
1 Yes, notice was provided.
2 No, notice was not provided.
TargetedAdvertisingOptOutNotice
Integer
Notice of the Opportunity to Opt Out of Processing of the Consumer’s Personal Data for Targeted Advertising.
0 Not applicable.
1 Yes, notice was provided.
2 No, notice was not provided.
SensitiveDataProcessingOptOutNotice
Integer
Notice of the Opportunity to Opt Out of the Processing of the Consumer’s Sensitive Data.
0 Not applicable.
1 Yes, notice was provided.
2 No, notice was not provided.
SensitiveDataLimitUseNotice
Integer
Notice of the Opportunity to Limit Use or Disclosure of the Consumer’s Sensitive Data.
0 Not applicable.
1 Yes, notice was provided.
2 No, notice was not provided.
SaleOptOut
Integer
Opt-Out of the Sale of the Consumer’s Personal Data.
0 Not applicable.
1 Opted Out
2 Did Not Opt Out
SharingOptOut
Integer
Opt-Out of the Sharing of the Consumer’s Personal Data.
0 Not applicable.
1 Opted Out
2 Did Not Opt Out
TargetedAdvertisingOptOut
Integer
Opt-Out of Processing the Consumer’s Personal Data for Targeted Advertising.
0 Not applicable.
1 Opted Out
2 Did Not Opt Out
SensitiveDataProcessing
Array
Consents for each data activity (12) in the sensitive data category.
0 Not applicable.
1 No Consent
2 Consent
1. Consent to Process the Consumer’s Sensitive Personal Information Consisting of Personal Information Revealing Racial or Ethnic Origin.
2. Consent to Process the Consumer’s Sensitive Personal Information Consisting of Personal Information Revealing Religious or Philosophical Beliefs.
3. Consent to Process the Consumer’s Personal Information Consisting of Personal Information Concerning a Consumer’s Health (including a Mental or Physical Health Condition or Diagnosis; Medical History; pregnancy; or Medical Treatment or Diagnosis by a Health Care Professional).
4. Consent to Process the Consumer’s Personal Information Consisting of Personal Information Revealing Sex Life, Sexual Orientation, or Sexuality.
5. Consent to Process the Consumer’s Personal Information Consisting of Personal Information Revealing Citizenship or Immigration Status.
6. Consent to Process the Consumer’s Personal Information Consisting of Genetic Data for the Purpose of Uniquely Identifying an Individual / Natural Person.
7. Consent to Process the Consumer’s Personal Information Consisting of Biometric Data for the Purpose of Uniquely Identifying an Individual / Natural Person.
8. Consent to Process the Consumer’s Personal Information Consisting of Precise Geolocation Data.
9. Consent to Process the Consumer’s Personal Information Consisting of a Consumer’s Social Security, Driver’s License, State Identification Card, or Passport Number.
10. Consent to Process the Consumer’s Personal Information Consisting of a Consumer’s Account Log-In, Financial Account, Debit Card, or Credit Card Number in Combination with Any Required Security or Access Code, Password, or Credentials Allowing Access to an Account.
11. Consent to Process the Consumer’s Personal Information Consisting of Union Membership.
12. Consent to Process the Consumer’s Personal Information Consisting of the contents of a Consumer’s Mail, Email, and Text Messages unless You Are the Intended Recipient of the Communication.
13. Consent to Process Consumer Health Data about the Consumer.
14. Consent to Process Data Concerning the Consumer’s Status as a Victim of Crime.
15. Consent to Process the Consumer’s Sensitive Personal Information Consisting of Personal Information Revealing National Origin.
16. Consent to Process the Consumer’s Sensitive Personal Information Consisting of Personal Information Revealing Status as Transgender or Nonbinary.
KnownChildSensitiveDataConsents
Array
Consents for each data activity (2) in the processing of personal or sensitive data of consumer who is a known child category.
0 Not applicable.
1 No Consent
2 Consent
1. Consent to Process the Consumer’s Personal Information or Sensitive Personal Information for Consumers from Age 13 to 16.
2. Consent to Process the Consumer’s Personal Information or Sensitive Personal Information for Consumers Younger Than 13 Years of Age.
3. Consent to Process the Consumer’s Personal Information or Sensitive Personal Information for Consumers from Age 16 to 17.
PersonalDataConsents
Integer
Consent to Collection, Use, Retention, Sale, and/or Sharing of the Consumer’s Personal Data that Is Unrelated to or Incompatible with the Purpose(s) for which the Consumer’s Personal Data Was Collected or Processed.
0 Not applicable.
1 No Consent
2 Consent
MspaCoveredTransaction
Integer
Publisher or Advertiser, as applicable, is a signatory to the IAB Multi-state Service Provider Agreement (MSPA), as may be amended from time to time, and declares that the transaction is a “Covered Transaction” as defined in the MSPA.
1 Yes
2 No
MspaOptOutOptionMode
Integer
Publisher or Advertiser, as applicable, has enabled “Opt-Out Option Mode” for the “Covered Transaction,” as such terms are defined in the MSPA.
0 Not applicable.
1 Yes
2 No
MspaServiceProviderMode
Integer
Publisher or Advertiser, as applicable, has enabled “Service Provider Mode” for the “Covered Transaction,” as such terms are defined in the MSPA.
0 Not applicable.
1 Yes
2 No
Gpc
Boolean
Is Global Privacy Control enabled for the vendor list and detected on the end-user's browser?
GpcSegmentType
Integer
Possible values: 0 = Core | 1 = GPC
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